Do you know why people are becoming crazy to increase Instagram followers and likes on stories? Why is it vital to build a strong presence on Instagram? Because in a recent study, Instagram provides 25% more brand engagement than other social media platforms. Oh, Really? Yes, it’s true and so, you are here to find the right way “how to increase the Insta followers?” If you use it correctly, it can be your most loved visual advertising platform to reach your targeted audience and improve the brand awareness.
For any social media platform, there are clever ways to use it as a weapon to target the right audience at a right time without spending much effort. When you search regarding “increasing Instagram Followers”; you will get thousands of sources but not all of them are reliable and proven. But here, we are going to list down the reliable ways to improve the Instagram profile.
Starts from 0
Yes, there is no any way that reaches you directly to the top. Everything starts from 0 (ZERO). It applies here too. Whether it’s your business profile or personal account; the very step is to optimize your Insta profile like profile images, bio, hashtag, etc.
Instagram Business Account
Profile Picture – Set business logo as a profile picture. A picture should be of high-quality and fit properly inside the circle.
Bio – Do not write it in a sentence form. It’s an old fashion, today. Describe your main services or products there only. You can use “|” separator between two products / services. Add Hashtags which are a niche to your business.
Location – If you are running a local or national business; don’t forget to add a location. It will help get followers from your location area.
Website URL – Do not need to explain much in this. You should add a link to convert followers into website visitors.
Profile Picture – it should represent your professionalism. For example, if you are a traveler then the picture background should be a specific traveling location. Needless to say, it should be your real and recent picture.
Bio – This is important for a personal account. You should write your profession, hobbies, dream, your favorite things, etc. and add relevant hashtags too.
Location – Add your location from where you belong too.
Website URL – Having any personal blog? Add its URL here. That’s it.
Once your profile is set up properly; the very next step is the stories. If there is no purpose behind a story then it’s worthless. The next question is “how to post stories?” right? Don’t worry, here are the steps to follow one by one.
Visual Content – Instagram is a visual platform and thus, keep images & videos of high-quality. No one can beat the real images but if you want to post something related to promotion, discounts, offers or anything; you should use the image creation tools like Vsco or Canva.
Story Content – Write something eye-catching content that is able to tempt readers to write a comment on your post or at least like your story. Never forget to introduce your brand using the stories. A common rule is that “If you forget; they will forget too.”
Caption – Caption without an image is like a “cake without sweetness.” Write a caption which should be relevant to your brand and trend. This added sweetness to an image can make readers ready to post a comment on your image.
Choose Hashtags: The main aim to add Hashtag “#” in a story to engage with a current audience. With the right image and story text, you can reach to your followers easily but to begin growing; you need to do hash tagging your stories. It will make easy for Instagram users to find your photos although, they aren’t following you. So, the upcoming question will be this “which Hashtag Should I use?”
According to Websta; top 20 popular hashtags on the Instagram nowadays.
- #love (1,271,692,015)
- #instagood (742,795,562)
- #photooftheday (507,358,504)
- #fashion (487,010,088)
- #beautiful (463,668,566)
- #happy (427,528,663)
- #cute (418,686,470)
- #like4like (417,887,839)
- #tbt (413,049,020)
- #followme (392,011,012)
- #picoftheday (380,504,677)
- #follow (371,102,705)
- #me (348,193,980)
- #art (343,874,151)
- #selfie (337,204,715)
- #summer (324,498,110)
- #instadaily (323,307,593)
- #repost (309,603,537)
- #friends (307,567,075)
- #nature (303,040,276)
Keep in Mind – Adding hashtag in a story is a common thing but using the right hashtag is an extraordinary thing.
Bruce up Your Photoshop, Filter & Editing Skills
As we said earlier that Instagram is specially designed for the visual content. If you are lacking at this; it’s a waste of time to stay there. Bruce up the photo editing skills and throw a high-quality and enticing visual content to your audience. “How Can You Do That?”
Take a clear picture and edit it with your own style. There are lots of tutorials available on the Internet which can help build a classy image. Have you heard the name “Memes”? Definitely, YES. So, what are you waiting for? Find the “Memes” of current trends; edit it and make it relevant to your brand and then post it. Definitely, you will get a good response.
Note: In a race of getting more response from followers, you shouldn’t use a “Meme” that can affect your brand reputation negatively.
Picture and Hashtag aren’t enough to gain a good response from followers. Yes, they aren’t. A filter is required as it is more favorable today. I know that “Everyone knows about Filter.” But again, I am repeating the same line “Using filter is one thing & using a right filter is a different thing.” Here are the most popular 10 filters according to Iconosquare:
- Normal (No Filter)
- X-Pro II
Till now, we have discussed what we should do with our profile. Now, let’s discuss what to do with other users.
Engage with Them
This is obvious and everyone knows that they should engage with others. But the main question is “HOW?” Well, the answer is below.
Find the Right Users
The very common tactic is “using the hashtag”. Yes, we should use this too. Search the stories using the brand niche hashtags. For example,
To find local users – Type the geo-location Hashtag
T0 find particular product lovers – Just type the product name as a hashtag. That’s it. You will get what you want. Now, just like their stories and put positive comments on their photos.
Steal Followers from Your Competitors
Yes, you are reading right. Go to your competitors’ profiles and then move to their followers. You will get the list of them. Now, start following their followers and also post a single comment or like their post too. You can use this as an experiment. Like this:
Task – Follow your competitor’s 100 followers in the first week; again 100 followers in next week and 100 followers in the 3rd week.
Result – you will get around 10-15% follow back and approx. 20-25% like. This may vary depending upon various variables and test.
It’s as simple as that “The more you engage with people, the more you will get out of it.”
Note – It is against the terms of services as some entrepreneurs use the automation tools to perform this process.
Reply and Respect Your Followers
“Give Respect, Take Respect” It works well here too. Never let your followers assume that you aren’t a genuine brand or a person. Give answer their question and also reply their comments; appreciate them and follow them too. You can like their stories, put a good comment on their stories as well.
The purpose behind this process is so simple that you are going to target your follower’s followers and tempt them to follow you. I think I do not need to explain this concept in deep.
Did you know that Business profile can get more benefits than the personal profile? No, then see the below features of the business profile that you can’t get from a personal account.
Able to put a link to Instagram Stories – it is available for those business profiles who has 10K+ followers and can drive traffic to a website by adding “swipe up” links.
Can Schedule the Instagram Posts – YES, that’s what a business owner loves. Scheduling post can save time and publish the post when it is required.
Can See Insights – Easily get the analytics data about how the followers are engaging with the business account.
Instagram Ads & Boosted Posts – To gain more exposure and likes, Instagram allows business accounts to boost the post to the targeted audience & run ads to sell products and get more followers.
Bonus: Cool Trick to get more likes on Posts and positive comments too in a short time.
Have you heard the Hashtags “Like4Like” and “LikeforLike”? Yes and using it regularly then you are really a tricky guy and serious about gaining more likes. And if you don’t then start reading this carefully.
Step 1 – Upload a photo as you upload regularly. Easy?
Step 2 – Then search for the Hashtag “Like4Like” and “LikeforLike”.
Step 3 – Like photos in lump-sum and comment on some posts. That’s it.
I think you are blank, right now. And also angry and/or curious to know “how does it works?” Let me finish this first.
It’s not a rocket science. The above trick will bring the users back to your profile and also like and/or put a comment on your story. Yes, that’s it. You will be surprised that when you look back to the “Top 20 Popular Hashtag” listed above and see “#like4like”at the 7th position and used 417,887,839 times which is more than the “#Selfie” Hashtag.
Read this carefully? Now, start implementing on the real-time and comment us below with your feedback.