Same 5 steps, every market How We Work

Our SEO process, in five clear steps

One SEO process for every client, in every market – no black box, no guaranteed rankings.

Illustration of five numbered steps climbing towards a flag, with an audit card and a chart card
5 Clear steps, followed on every account
Monthly Plain-English reports from accounts you own
100% Of changes approved by you before they go live
0 Guaranteed rankings, because no one can honestly promise them
The method

From first look to ongoing growth

Every agency says it has a process. Here's the SEO process that runs on every VR Bonkers account, wherever your business is based – the same five steps every time, explained in plain English instead of proprietary jargon.

STEP 1

Audit & Discovery

We crawl and read your site the way Google does – technical health, content quality, backlinks and what's already working – and review your own Search Console data. No recommendations before we know what we're looking at.

STEP 2

Strategy

The audit becomes a prioritised plan built around your markets and goals – what to fix first, what to build and what to leave alone. Grounded in Google's own documentation, not industry folklore.

STEP 3

Execution

Technical fixes, content and genuine link building – done by the same team that ran the audit, not handed to people who've never seen your site. Nothing goes live without your approval.

STEP 4

Reporting

Monthly reports from accounts you own – rankings, traffic, enquiries or sales, and the work done. Written in plain English, including what didn't move and why.

STEP 5

Iterate

SEO isn't a one-time project. We revisit the plan as rankings move, as Google and AI search change, and as you grow into new markets – adjusting instead of running the same playbook forever.

THROUGHOUT

You're never in the dark

Calls in your time zone, direct access to the team doing the work, and no guaranteed rankings or timelines – because no one can honestly promise those. You'll always know what we're doing and why.

Working together

What you can expect from us

Plain English

Calls and reports that make sense to business owners, not only to other SEOs.

Accounts you own

We work inside Search Console and Analytics accounts that belong to you, so your data is never held hostage.

Google-first advice

Recommendations are checked against what Google actually publishes, including its guidance on AI search.

Honest expectations

No guaranteed rankings and no invented timelines. We tell you what is realistic for your site and market.

Questions

Common questions about how we work

How long does SEO take to work?
It depends on your site's starting point, your competition and how much needs fixing, so we will not give you a made-up date. Most sites need months, not weeks, and we show progress in your monthly report as it happens.
Do you guarantee a #1 ranking?
No, and be wary of anyone who does. Google itself says no one can guarantee a top position. What we can promise is a clear process, honest reporting and work grounded in Google's own guidance.
Will I own my data and accounts?
Yes. We work inside Search Console and Analytics accounts that you own, so you keep everything if we ever part ways.
Can you work with a business in another country?
Yes. The process is the same wherever you are based. We hold calls in your time zone and research your market's language and search habits.
Where should I start?
Run your site through our audit tool for a quick read on speed, on-page and technical SEO, then get in touch and we will walk through what we would fix first.

Ready to see step 1 on your own site?

Run the audit tool for a quick read on your site, or tell us about your business and we will show you what we would fix first.